You can promote yourself in a way that engages draws others to you. Shift the emphasis off yourself and onto to your clients.

from Inc.com http://inc.com.feedsportal.com/c/34760/f/640480/s/401e54d0/sc/36/l/0L0Sinc0N0Cjoelle0Ek0Ejay0Cself0Epromotional0Etips0Eentrepreneurs0Eshould0Eavoid0Bhtml/story01.htm
from Inc.com http://inc.com.feedsportal.com/c/34760/f/640480/s/401e54d0/sc/36/l/0L0Sinc0N0Cjoelle0Ek0Ejay0Cself0Epromotional0Etips0Eentrepreneurs0Eshould0Eavoid0Bhtml/story01.htm
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