If You Neighbor Gets A Solar Panel, You're Going To Want One, Too

Whether your neighbor has a solar installation is more likely to influence your decision than politics or income level.

As companies like SolarCity and Sunrun look to expand their residential solar empires, here's an insight to aid their marketing efforts: People are more likely to get solar installations when their neighbors already have them.

Read Full Story

from Co.Exist http://www.fastcoexist.com/3037750/if-you-neighbor-gets-a-solar-panel-youre-going-to-want-one-too?partner=rss