You want to move markets? Fast? . In order to inspire a change a consumer's behavior to choose you over someone else, you need to offer them a similar product or service at half the price or twice as good.
from Inc.com http://inc.com.feedsportal.com/c/34760/f/640480/s/42299888/sc/36/l/0L0Sinc0N0Cjim0Eschleckser0Cwhat0Ecustomers0Ewant0Ehalf0Ethe0Eprice0Eor0Etwice0Eas0Egood0Bhtml/story01.htm
from Inc.com http://inc.com.feedsportal.com/c/34760/f/640480/s/42299888/sc/36/l/0L0Sinc0N0Cjim0Eschleckser0Cwhat0Ecustomers0Ewant0Ehalf0Ethe0Eprice0Eor0Etwice0Eas0Egood0Bhtml/story01.htm
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