The budding pet fitness industry goes way, way beyond Fitbit for dogs.
"Wow, a Fitbit for dogs," I thought when I first noticed that one of my otherwise-sane friends had attached a shiny round silver tracker to her dog's collar. What a world, Fitbit for dogs. My attitude could be summed up as: ¯\_(ツ)_/¯.
from Co.Exist http://www.fastcompany.com/3037477/the-pet-body-shaming-industry-is-so-much-more-intense-than-you-thought?partner=rss
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