CEO Linden Tibbets told the Structure Connect 2014 audience that IFTTT is "in the process of trying to help people understand how to think of brands and services together."

from Gigaom https://gigaom.com/2014/10/22/ifttts-paid-premium-services-will-appear-in-the-coming-months/
IFTTT’s paid premium services will appear in the “coming months” originally published by Gigaom, © copyright 2014.
from Gigaom https://gigaom.com/2014/10/22/ifttts-paid-premium-services-will-appear-in-the-coming-months/
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